12 Apr
| Internet Business Guide Review |
Shose, Stoes, Shies, Whoes! All just typos of Shoes! Yet search engines do not conduct Spelling Bees. They merely return results for what you type in the search box.
When creating your money making online business remember the typos! They do bring free search engine traffic to a web site. In the past five years I can count on one hand (yes, < I have five like most), out of hundreds oyef Internet Business owners I have worked with, that have a focus on optimizing for even one typo!
In this example, in the month of March, shoes was searched on 1,736,308 times. However, there were 14,386 searches on the word Shose, 13,514 on the word Stoes, 168,560 on the word Snoes, and 2,308 on the word Whoes. Careful on that last one as the results deliver more than just “shoes“.
Do you want to test my theory of the affect of “typos” on organic visitor traffic? Let’s do that. Bookmark this page. Come back and visit over the next ninety days. I’ll report on the traffic to these specific keyword typos:
Shose, Stoes, Snoes, & Whoes
| Update: May 29, 2008 – Visitor traffic to this page from April 12 through May 28. |
| Shose: |
18 |
| Stoes: |
2 |
| Snoes: |
2 |
| Whoes: |
2 |
| Total Organic Traffic: |
24 |
See, I’m already “optimizing” to bring organic traffic to this web page as each of the above words are <h1>. H1 is a “heading”; and means the primary topic of the article to search engine robots. You can see what search engine robots see by using the “View”, “Source” command in your browser. You will find that the above words, Shose, Stoes, Snoes, & Whoes are emphasized for the robots!
Why would I want to do that? The keyword “shoes” has a Vicissitude Ratio (Vic Ratio) of “252.64“. Essentially meaning that new competition, or growth, in this category of Internet Business Opportunity is challenging; If not merely impossible. Yet, there is an entrance window to this category by using “typos”. The typos I’ve written above:
Which, collectively, are searched on almost 200,000 times each month!
| Update: September 16, 2008 – Visitor traffic to this page from April 12 through September 15. |
| Shose: |
41 |
| Stoes: |
4 |
| Snoes: |
3 |
| Whoes: |
6 |
| Total Organic Traffic: |
54 |
| Update: October 31, 2008 – Visitor traffic to this page from April 12 through October 31. |
| Shose: |
53 |
| Stoes: |
4 |
| Snoes: |
6 |
| Whoes: |
8 |
| Total Organic Traffic: |
71 |
|
|
| Overview |
Online Shoe Store | Retail & Wholesale
Internet Business Guide Listing #7267 |
| Status: |
Off Market |
| Busin ess Type: |
NAICS 464111 |
| Business Category: |
Etailer |
| Business Name: |
NDA |
| Business Web Site: |
NDA |
| Asking Price: |
$85,000 |
| Down Payment: |
$85,000 |
| Gross Sales: |
$172,980 |
| Cash Flow (or SDE): |
$38,776 |
| Asking Price As Multiple of Cash Flow |
1.4 |
| Year Established: |
2002 |
| FF&E: (Included in Asking Price) |
$3,000 |
| Inventory: (Included in Asking Price) |
$10,000 |
| Employees: |
1 full time |
| Absentee Owner: |
No |
|
| Have you identified the category of Internet Business acquisition that you desire, yet have not located it? Are you uncertain of the Internet Business that is your ideal acquisition candidate? Then you should consider an Acquisition Search! |
| Business Summary |
This is a five year old internet retail & wholesale shoe business with a Yahoo 4 1/2 star rating (5 star max.).
The business has tremendous upside with a larger inventory and by taking advantage of manufacturer’s close out specials. Not only are there more potential sales with shoes but, additional items could be easily added to the web site. The Company has an E-BAY store that is ideal to sale clearance items.
This business is homebased and is relocatable to any area of the USA or Canada. |
|
Facilities: Online Homebased Business Opportunity Fixtures and all of the equipment needed to operate the business are included in the sale price.
Competition: Internet retail sales have now exceeded $100 billion per year and is growing at the rate of over 25%. As of 2007, five percent of all retail is now done over the internet.
Financing: Not Available
Training: Seller will provide training
Reason Selling: Seller has other interest
Listed By: Ray LeBlanc, Sales & Marketing Advantage, Inc.
Recommended Reading:
Start Online Business
| Quantcast Data: zappos.com (for category comparison, not the website for sale) zappos.com is a top 500 site that reaches over 4.4 million U.S. monthly uniques. The site is popular among a primarily female, more affluent, more educated audience.The typical visitor visits altrec.com. |
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Traffic Overview

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US Demographics

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Affinities & Audience

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To obtain Business Profiles please complete your Confidentiality Agreement; if it is not already on file with the Internet Business Guide.
For information on this Internet Business Opportunity, or more than 400 additional Internet Business Opportunities, contact Internet Business Broker Don Janke. With over 20 years Online/Internet business experience I can guide you to your ideal acquisition to make money online!
Imagine that! Learn this lesson. To start an online business, and to maintain it, takes an understanding of “optimization”. If you choose to sell shoes.. or the typos.. Shose, Stoes, Snoes, Whoes, then get into it! April Madness may just may be for you!
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on Saturday, April 12th, 2008 at 8:45 pm and is filed under Business Reviews, Inventory Based, Web Services.
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