How Do You Spell Bling?

This jewelry business for sale can take advantage of misspellings to improve traffic and sales.  The site currently does not focus on any specific keywords.  Nor does it target page specific descriptions.  These two items explains part of the reason that after four years sales are less than $15,000.

Should the Seller of this site had a focus on both the “reader” (on page optimization) and the “robot” (search engine off page optimization) this site should be closer to $100,000 in sales.  When you take a look at the level of competition, and the opportunity to exploit misspellings, you begin to understand why the owner of this site missed out on the jelery business for sale!

A Vicissitude Ratio is a measurement of supply and demand. The ratio under 100 means there is an over demand; and the opportunity to grow an Internet business. For example, if there was only “one” average monthly search for a keyword, and 1,000,000 web pages targeting that keyword. Would that be a good Internet business. No! However, if there were 1,000,000 average monthly searches on a keyword, and only one web page targeting that keyword. Would that be a good Internet business to own? Yes! These, of course, are extremes but do point out the advantage of knowing the Vic Ratio for the category of Internet business you are considering. Under 100 is meaningful for growth.

“Jewelry” – Average Monthly Searches: 14,165,187 ; Vicissitude Ratio: 42.38

“Jewlery” – Average Monthly Searches: 1,189.857; Vicissitude Ratio: 44.54

“Jewellery” – Average Monthly Searches: 3,350,000; Vicissitude Ratio: 15.82

At a three multiple of cash flow this jewelry business for sale is priced a bit above the offer price. That said, the seller is within range; compared to sellers feeling they can obtain a 3 plus multiple for their 4 year old Internet business. The current sold comparable of Inventory Based Internet business is 1.7 to 2.2.

Internet Business Opportunity – Jewelry Business For Sale

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Internet Business Guide Listing #8017

This jewelry business for sale has a cutting edge design and incorporates several features including payment integration to merchant account and PayPal, inventory management, a product and content management system allowing anyone without any technical knowledge to update the entire website. This online jewelry business is a very easy business to run because you are simply buying product from strategic wholesale suppliers that do not sell to the public. Because Native American Indian Jewelry is a niche market the profits margins are 300%.

Company has both Internet drop ship and consumer customers that buy jewelry online. (The FF&E is the minimal value of the web site). Due to one of the partners starting a new business, the seller is forced to sell this business before it has had a chance to achieve its potential. Because of this, the seller is willing to sell the business for the inventory and some of the development cost. If you are good at Internet marketing, and you have some knowledge and or passion for jewelry and art, and you have some cash.