Do you use Insight.  Of course you do, but I mean a special kind of Insight in this reference.

Ever wondered how some websites seem to hit the Internet full speed?  Those sites that were just built weeks ago and already have substantial traffic and are making money online.

Most webmasters have dumb luck in creating an instant website success.  Yes, they have done the basics of SEO, strong content, great look and feel, but that does not assure a successful website.  Then there are those poor souls that contact me, every so often, and describe the beautiful site they had built.  How they had spent $50,000 to outsource the building of their site.  When I ask how much money are they making they revert back to the “line” how beautiful and functional their site looks.  When I ask what type of visitor traffic their site gets they continue with how much traffic their beautiful site “will” attract.  Unfortunately, these sites typically will never monetize. Continue reading »

 

OK, its Timberlake lyrics.

Also, it is the way most things work.  There are very few new ideas.  That goes for how we find websites.

In the beginning (way back in 1995) there were hundreds of data jockeys surfing the deep edges of the Internet seeking websites to index.  Most were employed by a little start up in Silicon Valley; named Yahoo!.  Of course, they were not the only company indexing the websites of the Internet into a hierarchical (drill down) structure.

Yes, there were robots, but they were not that smart.  Not being able to distinguish between furniture and furnace as the relevant topic of a website.  Robots back then were used to create a raw list of websites that were reviewed  and indexed by a intelligent human (well, all were human, and most were intelligent).  Yahoo! was the first significant success in creating a search engine.

There were others.  Of note was DMOZ.org.  Unfortunately it became sort of a “black market” to obtain, by payment to a volunteer under the table, search rank.  That’s another story for another time.  The domain name is owned by Time Warner, Inc. Continue reading »

 

Internet Business Guide Review

How To Change The Domain Name Of Your Established Website

You ask, why would I want to change the domain name of a mature website?  Won’t that hurt me in my current search rankings?

Since the summer of 2008 the Google algorithm favorably weighted the websites that have the domain name of the “exact” search term.  By fall, Yahoo! and Bing had followed suit.  For example, I had a few pages one of my sites, Guide To Guides.  No way though that it should have ranked #1 in search results.  However, I was receiving the benefit of the new weighting in the algorithm for the domain being the exact search term.

You ask, but won’t changing domain names, even if I would get more organic traffic, destroy my current search results as the URLs would all be different? Continue reading »

 

Internet Business Guide Review
Webmaster ToolsArticle 5 in the series Some Parasites Are Good For Their Host.Article One addressed our parasitic, but symbiotic, relationship with Search Engines; and how they could not survive without our “user generated content”.

Article Two viewed our symbiotic parasitism (not sure how that word passed the spellchecker) with content submission sites.

Article Three in the series provided insight into using forums, content comments, and directories as a good parasite.

Article Four in the series was about our parasitic relationship with social networking sites.

Article 5 takes a slight spin on the title of this series.  Instead of Some Parasites Are Good For Their Host this article sidesteps and addresses Some Hosts Are Parasites Continue reading »

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